Inferences, or why what you show isn’t what you want to tell

a note to indie authors

Photo by Sora Shimazaki on Pexels.com

For most people, “infer” is usually something you only talk about in contrast to “imply.” In one of my previous lives I was a civil litigator, and inferences can be a consideration in trying and appealing a case.

When you try a case, you present a bunch of pieces of evidence (witness testimony, photos, other documents) and then you try to convince the jury of your side of the story. [Sidebar: Drives me nuts when TV shows et al say “It’s just circumstantial evidence.” It’s almost always only circumstantial evidence!] Sometimes the type of evidence you have becomes an issue because the jury doesn’t have enough to make a “reasonable inference,” or judges will decide that the inference wasn’t reasonable.

In other words, the jury came up with an answer that wasn’t warranted based on the evidence before them. Given that the standard advice for fiction writers is “Show, don’t tell,” it seemed a parallel situation: sometimes readers come up with an answer you didn’t mean for them to when you “show” them the story.

Let’s take a concrete example: Here’s a letter sent home from an elementary school. Before the letter, Teacher A and Teacher B split the school day between them, with Teacher A taking the morning and and Teacher B taking the afternoon:

We want to notify you of a staffing change that will affect your child. Effective Tuesday…[Teacher B] will be your child’s…virtual teacher in all subjects. Your assistance in making this a smooth transition is deeply appreciated. As always, if you have any questions, please feel free to call. You may also set up a meeting time at 8:30 am. We are confident that this will be a successful school year for your family.

What did the recipients “see” from this?

  • Teacher A was fired.
  • Teacher A quit.
  • Teacher A was taking all the kids attending in person, while Teacher B was taking the virtual classes.

There wasn’t enough evidence from the letter to decide, so inferences were made. The way you would make those inferences would depend on what you thought of Teacher A–her competence, her satisfaction with work; how you would be reacting to the situation; and what you thought or knew about how the school works with staff.

The more you want to control those inferences, the more you have to either “show” more or tell the audience directly. In this case, if you’d seen Teacher A make many mistakes, then you might think she’d been fired—unless your experience leads you to believe that schools never fire anyone that isn’t convicted of a crime.

On the other hand, if you knew Teacher A was immuno-compromised and was really worried about the recent reports that some other staff members had contracted Covid-19, you might think she quit—unless you didn’t know what her insurance situation was and she’s a “Miss,” and you’d never quit a job without having health insurance.

Or, on a foot, if you knew they were having to rearrange staffing because there were more students returning to in-person classes, you might think it’s just a change in terms of how they staff for virtual versus in-person students—unless you know that Teacher A has always done only math and Teacher B has never taught math and you thought they always split classes by subject.

In this case, it would probably have been easiest for the school to simply state that they were rearranging the class loads because more students were returning to in-person classes. But if this were a story, you’d want to give the reader more of the types of information as illustrated by the sorts of things that would fill in the blank.

The more “evidence” you give the reader, the more likely they are to read the story the way you want them to. On the other hand, there are intangibles, like whether the reader liked the character of Teacher A—if not, the reader would be more likely to want the first scenario than if they would if they did like Teacher A.

So if you’re getting feedback about how readers are perceiving a particular situation that’s different than you’d meant for it to be, consider the evidence you’ve given them so far. You have the choice to leave it ambiguous (“Frankly, Scarlett, I don’t give a damn.”) or to make it clearer. You can’t control all the inferences, as illustrated above, because of preconceived ideas the reader brings with them to the reading, but, unlike a trial, you can manufacture any evidence you need to get the jury to come to the verdict you want.

The little things that make me say no to SPs

a note to indie authors

I tell myself that I shouldn’t judge on such superficial things. But when there are so very many books to choose among, there are things that immediately make me prejudge a book as being sloppy or amateurish. I was tempted to put the covers up here as examples, but I’m not a fan of shaming people.

For the most part, my pet peeves boil down to my dislike of being careless about communication. If authors aren’t careful about these issues that directly impact the perception of their book, how can I trust them to communicate effectively in the book itself?

For the most part, my pet peeves boil down to my dislike of being careless about communication. If authors aren’t careful about these issues that directly impact the perception of their book, how can I trust them to communicate effectively in the book itself?

These are in no particular order of importance.

Typo in the title: An immediate turnoff. I found two like that yesterday looking for new releases. One lacked an apostrophe for a possessive, the other had a misspelling.

Including a description or promo in the title: This kind of thing: Bibliostatic, a wonderful book review blog that all should read–or even just Bibiliostatic, a book review about fantasy books. When I see this on Amazon, I cringe. It’s not just unprofessional—it strikes me as needy.

Not formatting the book correctly: If I open the book and the text is not separate from the front matter or the font size or line height makes it difficult to read, I peace out.

Not listing a publisher: It’s a really stupid prejudice on my part, but I want to see that the author is serious enough that they set up an imprint to publish under. So often indie authors omit this step.

Listing the publisher with “LLC”: Look at how the Big5 or small presses do it (which is pretty good advice across the board). They just put the name of the publisher, not the corporate entity ending. That may be the legal name of the company, but there’s no reason to include it here. Again, it feels like a failure to adequately educate yourself about the business you’ve entered into.

Listing a support service as the publisher: There are various services for self-publishing. If they say the word “self-publishing,” they are not your publisher! A few of these I’ve seen listed as the publisher: PublishNation, CreateSpace, and Ingram Spark.

Using the same title as a bunch of other books: Rather than carelessness, this reflects a concern that the book is unimaginative or trite if they can’t come up with something new.

Messy/difficult-to-read cover: This is a hard one to explain without showing examples, so I made a faux one. If the cover is, well, covered from top to bottom with text, it bothers me.

First, there’s just too much text. Second, many of the letters are lost because of the lack of contrast. Third, it’s not easy to read at a glance.

I’d go with the same idea that designers are *supposed* to use with billboards: something that can be read at a glance while traveling at high speed.

Asha at A Cat, A Book, And A Cup Of Tea was kind enough to share her turn-offs: “poor cover artwork, bad reviews noting poor grammar/spelling, authors promoting inappropriately on social media (DMs, cold-tagging, replying to irrelevant tweets with buy links), authors who don’t read review policies!” Asha notes that these problems are not confined to self-published books. I agree, although the issues seem to come up less often in traditionally published books.

The point of all this is to say that indie authors have control over all of these issues in a way traditionally published authors don’t, so use that control so that readers will look at the candy, not the wrapper.

Any superficial qualities that make you avoid a self-published book?